To generate descriptive, non-stuffed alt text with ChatGPT, the most effective approach hinges on a well-structured prompting strategy. Rather than just providing an image, it's crucial to supply rich contextual information, including a detailed visual description of the image content, the page's main topic, and any relevant target keywords for that specific page. Explicitly instruct ChatGPT to prioritize conciseness and genuine description over keyword density, ensuring the alt text accurately conveys the image's purpose and content to visually impaired users and search engines. Specify the desired output style-for instance, "be descriptive but brief," and ask it to integrate keywords naturally only where they genuinely enhance understanding, avoiding repetition or awkward phrasing. A superior workflow involves a two-stage prompt: first, describing the image's key visual elements, then requesting alt text generation based on that summary and SEO objectives, always followed by human review for accuracy and natural language before deployment. More details: https://inc.dpo-smolensk.ru/bitrix/redirect.php?goto=https://infoguide.com.ua/